Case Study

Creating an Accessible and Trustworthy Brand Identity for DNG Labs

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DNG Labs brand image featuring the full logo alongside multicolored triangles, adding visual interest and a dynamic touch. The image is created by UdaySutaria.

Overview

DNG Labs is a pharmaceutical company dedicated to providing affordable, high-quality diabetic and cardiac medications for India’s middle and lower-middle-class population. I designed their logo to reflect trust and care in healthcare. Additionally, I created packaging, labels, visual aids, and business stationery to ensure a cohesive brand identity that aligns with their mission of accessibility and quality.

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