Designing a Fiery and Traditional Identity for SpicySigdi

SpicySigdi is an online food delivery platform with its own kitchen, focused on health, hygiene, and re-inventing traditional recipes for a unique taste experience. For their brand logo, I incorporated a traditional sigdi and a chili to reflect their cultural roots. Bright colors were used to grab attention and evoke the essence of tandoor-style cooking, symbolizing their bold and flavorful approach.